Pro-Line Center

Become a Pro-Line Center to benefit from many advantages and enable your customers a premium experience.

It’s no secret that not all service shops are the same. We go to shops that we trust, we go to shops that we know we can count on. As an oil manufacturer, your shops are a major part of our world, as most people get their services, including our products, there. Those that don’t just stand out, but go the extra mile in service, as well as quality, earn the title of LIQUI MOLY Pro-Line Center!

At these shops a full array of LIQUI MOLY products and technical equipment can be found, available for any vehicle and fully adhering to the LIQUI MOLY standard of cleanliness, service, and quality. Because It’s not enough to just offer top tier, premium products. We want you to enable a top tier, premium EXPERIENCE.

Do you have what it takes to be a Pro-Line Center? Please contact your local sales representative and ask for details on how to apply! 

Become a Pro-Line CenterFind a  Pro-Line Center near you

Benefits as a LIQUI MOLY Pro-Line Center

Marketing

  • Your shop listed on the LIQUI MOLY website as a LIQUI MOLY PRO-LINE CENTER
  • Access to search engine and social media strategies
  • Take advantage of the LIQUI MOLY branding in trade magazines and with national print support
  • Support for local community initiatives (if applicable)
  • PRO-LINE decals for windows
  • POS Concept for PRO-LINE CENTERS
  • Feature in LIQUI MOLY’s newsletter (if applicable)
  • A certificate showcasing the year your shop became a PRO-LINE CENTER
  • Extra SocialPal campaigns exclusively for PRO-LINE CENTERS

Support

  • Continuous training and technical support
  • Free fast access to tech support (online and by phone)
  • Solution selling material for service writers / technicians
  • Biannual social media training and ready-to-use posts

Others

  • Teamstore reward based on LIQUI MOLY purchases
  • Earn eXtra points on LIQUI MOLY purchases (triple points as PRO-LINE CENTER)
  • Access to two tickets annually to an IMSA race where LIQUI MOLY participates

Requirements you must meet

  • Have LIQUI MOLY branding inside the shop, outside the shop, and in the waiting area
  • Complete courses with our Sales Manager on additives, their effects and applications, as well as oils and their usage (upon completion, you'll receive a LIQUI MOLY certificate, showcasing to your customers that your shop meets the latest automotive lubricant standards)
  • Use LIQUI MOLY as the primary oil line
  • Stock LIQUI MOLY additives, ATF fluids, and use LIQUI MOLY technical equipment
  • Display the LIQUI MOLY logo on your shop's website
  • Maintain a clean and organized facility, both inside and outside
  • Participate in yearly reviews to ensure compliance with standards