- 03/23/2026
- 3min
Cross-border performance
“More power, more pleasure” is the motto of the Belgian tuner BR-Performance. Based in Willebroek, the company specializes in chip tuning and provides high-quality engine and turbo components, for which the software is developed entirely in-house. In Europe, BR-Performance has about twenty centers and they are active worldwide through bFlash, B&C Consulting, and EPT (Cobb Tuning, EcuTek, …). Not onlycars are enhanced – motorcycles get aperformance boost as well. In the future, the tuner will closely cooperate with the German motor oil and additive manufacturer LIQUI MOLY.
Competence, professionalism, passion: This is what unites BR-Performance and LIQUI MOLY – the best conditions for a successful partnership. The tuner and lubricant specialist have been working together since this spring.
In addition to using the lubricant company’s products in the workshop, winning the attention of tuning customers is an important component of the partnership. Branded banners and displays as well as a dedicated LIQUI MOLY corner at the company headquarters offer comprehensive visibility. A car from BR-Performance, a VW Golf R in the design of the motor oil brand, which will act as a demonstration vehicle for customers and be presented at various tuning events and racing events, serves as another eye-catcher. Joint appearances at trade fairs and events are also planned. The two companies are in continuous dialog about further possible forms of cooperation for their mutual benefit, as well as that of their customers.
“With LIQUI MOLY, we have found a reliable partner who, like us, values the highest technical excellence and wants to get the very best out of every vehicle. Our customers expect top performance, which LIQUI MOLY delivers with its motor oils and other products,” says Laurens Wedefroy, Manager of BR-Performance.
“We are delighted that a tuner as well known in Belgium and beyond as BR-Performance has placed its trust in our products. We share a passion for vehicles and the engines to enable greater driving pleasure through our daily work,” emphasizes Marco Esser, Marketing Director of LIQUI MOLY.
The cooperation will officially kick off at the Autotechnica trade fair, which takes place from 29 to March 31 in Brussels. LIQUI MOLY will be displaying its products in Hall 7 at Booth 7.H.54. BR-Performance’s Golf R with LIQUI MOLY livery will also be on show at the exhibition stand.
About LIQUI MOLY
With around 4,000 items, LIQUI MOLY offers a global, uniquely broad range of automotive chemicals: Motor oils and additives, greases and pastes, sprays and car care, glues and sealants. Founded in 1957, LIQUI MOLY develops and produces its motor oils and additives in Germany. There, it has been voted the best brand in the lubricant category for many years. The company sells its products in around 150 countries.
- Telephone:
- +49 731 1420-178
- Email:
- sina.ataei@liqui-moly.de
