With 2.84 million readers per edition, auto motor und sport is an important medium of the german automotive press.
"It is very exciting for us when the results are released. Almost like at the Oscars," says CEO Ernst Prost. "The good performance in the readers' surveys is so important to us because it is a democratic vote and it offers an honest picture of the mood."
A tradition of quality and service as well as a strong brand presence make the difference for LIQUI MOLY. For the little company from Ulm, compared to the oil giants such as Shell or BP, this readers' choice is also proof of the trust for the brand and an incentive to continue to put products on the market in the usual top Made in Germany quality.
LIQUI MOLY has already been able to secure itself the top position in the Auto Zeitung readers' choice.