June 2019 – The European Athletics Championships will take place in Paris in 2020 with LIQUI MOLY on board. The German oil and additive specialist is the official partner of the competition. "This is another step in our strategy to increase our global brand awareness," says CEO Ernst Prost.
The blue and red LIQUI MOLY logo will be visible both inside the stadium and outside on the marathon and race walking routes. "This means it will be seen by the 100,000 visitors on-site and the millions of viewers watching on television," says Ernst Prost. "The European Championships will help us to reach people that we don't normally reach with our involvement in motor sport."
The European Athletics Championships will take place in the Sébastien Charléty stadium in Paris from 25 to 30 August 2020.