Social Media Marketing Specialist (M/F/D)

LIQUI MOLY is a leading company in the automotive lubricants and additives market, dedicated to providing high-quality products that enhance vehicle performance and longevity. Our innovative solutions are trusted by professionals and enthusiasts alike. We are looking for a dynamic and creative Social Media Marketing Specialist to join our team and help us drive our brand's online presence.

Responsibilities:

• Develop and implement a comprehensive social media strategy to increase brand awareness, engagement, and lead generation.
• Create, curate, and manage high-quality content across all social media platforms, including Facebook, Instagram, Twitter (X), LinkedIn, and YouTube.
• Monitor and analyse social media performance using analytics tools and adjust strategies to optimize results.
• Engage with our online community, responding to comments, messages, and reviews in a timely and professional manner.
• Collaborate with the marketing and sales teams to align social media efforts with overall campaigns and objectives.
• Stay up to date with the latest social media trends, tools, and best practices to ensure our strategies remain innovative and effective.
• Manage social media advertising campaigns, including budget allocation, targeting, and performance tracking.
• Conduct market research to identify opportunities for growth and improvement in our social media presence.

• Bachelor's degree in Marketing, Communications, or a related field.
• Proven experience as a Social Media Marketing Specialist.
• Strong understanding of social media platforms, algorithms, and best practices.
• Excellent written and verbal communication skills.
• Creative mindset with the ability to generate engaging and visually appealing content.
• Proficiency in social media management and analytics tools (e.g., Hootsuite, Buffer, Google Analytics).
• Ability to work independently and as part of a team in a fast-paced environment.
• Strong organisational and time-management skills.
• Applicants must be flexible and willing to travel to various events across the UK as required.
• Applicants are required to provide a portfolio showcasing their previous work.

• Competitive salary.
• Opportunities for professional development.
• A supportive and collaborative office-based work environment.